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Laura Bray, CEO
Office (608) 236-4753
Cell (414) 736-6736

Laura Bray began as BIOforward's CEO in November 2014. Bray has worked in community and economic development for 20 years, forming alliances and building organizational capacity to advance economic growth and improved quality of life. For 10 years, Bray was the Executive Director of Menomonee Valley Partners, Inc., a private-public partnership that transformed a blighted 1200-acre area in Milwaukee into a national model in sustainable redevelopment. Read full bio here.


Kathy Collins, Business Development Director
(608) 236-4161

  • 10 years with the Wisconsin Department of Commerce as the Technology and Financial Development Manager
  • Assisted over 250 companies with early stage financing, leveraging state and federal funds
  • Recent appointment with the WI Entrepreneurs Network at the University of Wisconsin System working with entrepreneurial and technology business development companies
  • 15 years in the banking industry



Brian J. Moeller, Operations Manager
(608) 204-6229

  • Graduated from University of Wisconsin Madison with Bachelors Degree in Agricultural Business Management
  • Held positions in database administration at UW-Madison Risk Management, and an internship with the Wisconsin Department of Commerce